Package Design

Ultimate Comfort EdgeGrip

To maintain the high-end experience of the Milano brand, it was essential to create packaging for the Ultimate EdgeGrip that reflected the product's premium quality. The EdgeGrip was one of their top-selling items, along with their best-selling WiGrip, which helped consumers wear their wigs without fear of them falling off. Unlike the WiGrip, the EdgeGrip had baby hairs, which made the transition from the wig to natural hair seamless. To enhance the unboxing experience, the packaging was designed to be as luxurious and exciting as buying a thousand-dollar wig.