Frostar Brand Identity

A small craft brewery has become quite popular in a small Danish town. However, when a customer ordered their beer at the pub, they said something like  »give me one of those Jens’s lagers«. As the town grew in size and new people moved in, a new market emerged as well, so the brewery’s founders Jens and his son Oscar decided it was time to scale to reach their new growing customer base,

it was time to establish a strong brand. More about the project: https://alexcht.com/frostar/