Colourful but Minimal NFT Marketplace

Situation

The client, Moon, is a burgeoning startup set to redefine the NFT marketplace through design innovation and curated user experiences.

Task

Our mission was to establish a groundbreaking visual identity for Moon's NFT marketplace app. We needed to ensure this identity seamlessly adapted to various screens based on client-provided wireframes. Our scope included building a comprehensive UI Library and delivering a functional prototype.

Action

1. Moodboard Creation: We curated a moodboard to spark creative inspiration, aligning with Moon's vision.

2. Two Visual Explorations: We crafted two distinct visual directions, refining concepts to match the client's goals.

3. Five High-Fidelity UI Screens: Five polished screens showcased the new visual language in action.

4. Design System Development: We created a design system, including type styles, a harmonious color palette, and versatile components.

5. Interactive Prototype: Our Figma prototype allowed Moon to experience their vision firsthand.

Result

- Timely Delivery: We met project milestones on time.

- New Visual Language: Moon now boasts a captivating visual identity.

- High-Fidelity UI Screens: Five polished screens demonstrate app potential.

- Comprehensive UI Library: Moon has a toolkit for future growth.

- Interactive Figma Prototype: Moon's vision came to life, enhancing user understanding.