Black Amir Branding + Misc Projects

Above is a dedicated brand identity for Black Amir's children's apparel sector, encapsulating the rich cultural tapestry of artists, athletes, activists, students, and free-thinkers. Born in St. Petersburg, Florida, in 2014, Black Amir set out on a mission to be a beacon for genuine self-expression and bridge the cultural chasm between youth and their heritage. Recognizing the disconnect between societal perceptions and the authentic sentiments of the youth, Black Amir Kids stands as a testament to the next generation's diverse cultural narrative. Through apparel that sparks dialogue, the brand aims to reclaim and shape the narrative authentically.

Tonee Cudi
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