Logotypes & Monograms

Sometimes, you stumble on the challenge of crafting a visual identity for an organization with a difficult name to design. In this case, the client was actually two sister organizations, joined at the hip.

They had to feel united but also distinct enough for one to understand the different missions they set out to achieve. On top of that, one of them was undergoing a name change, so I had to design with that barrier in mind.

The results were countless versions of "CA" monograms that could be attached to their subsequent organization-specific names.