FMA Rebrand

For 50+ years, Fabricators & Manufacturers Association (FMA) has dedicated itself to the metal fabrication professionals in so many ways. With separate independent brands for their various needs, the goal was to unite its brands so they would be understood as a connected ecosystem. We had the privilege to help FMA reposition itself as the leader it's always been, sharing its common mission of uniting and connecting the industry for good.

This week, FMA launched its rebrand at FABTECH Expo, and we couldn't be more fired up to see it officially out in the world. 🔥 It was a privilege to work alongside their team on the new brand.

Check out the full case study:

https://focuslab.agency/work/fma

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High-Level View of Brand Guidelines for FMA
FMA Signage in Urban Hallway with brand language "Shape The Future With Us"
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