Finplace - market research and AI + 3D in design creation

This exploratory work combined:

  • Banking platforms market research for building better understanding of current trends and competition

  • Branding and marketing explorations (learning 3D design via Blender)

  • Exploration in the field of AI support in design creation and support in creating quick data structures (ChatGPT)

  • Combining everything into a hi-fidelity wireframes as well as building basic design system

Key takeaways

  • Many designers fear going into 3D but it's not that hard to grasp the general concepts and basic actions. Achieving a level that can support product's branding does not require 10.000 hours. Try it out yourself with the help from Blender Guru

  • AI tools can already have positive impact in creating content and they are commonly used for it. However there is much more to explore in this field when it comes to building data structures. For example you can ask ChatGPT for a data structure of a transaction list and then generate such a list. A designer can compare such structure with the one created at a workshop with the client to see if the team missed some important informations for the user.

  • Most of the most popular banking apps usually offer high UX level for their main tasks. However many user flows and general system behavior gets complicated and overlooked in other areas (e.g. mortgage document exchange flows). Accessibility is still an issue, especially for the brands that want to appear as novel and rebel.

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