Wildlife Logbook app and website

I conceptualized this Wildlife Logbook app for reporting injured animals to local rescue services. I expanded app features to reflect key learnings from initial user interviews which revealed participants being open to using the app if it also enabled them to find hiking trails, keep a log of the wildlife they see, and know what to do when encountering injured wildlife.

My role included branding and end-to-end UX design from concept to hi-fi prototype.