Pizza ToMatto Branding
Mission
Create a Brand and Logo for the pizzeria
Impact
The Brand has very playful and fun concept, after a user research we understood that people would love to become customers of the pizzeria ToMatto and whole brand look is a conversation starter!
Before State // Exposition
This is a Neapolitan-style pizzeria with a traditional wood-fired oven, offering inside dining and pizza to go. Typical customers are families, young adults, students, tourists, local regulars, business professionals, pizza connoisseurs, and takeaway/delivery customers.
The Impact
The clever and fun looking identity had a great inpact on Pizza ToMatto brand success. It served as a visual representation of the brand identity and values, leaving a lasting impression on focus group. The identity of Pizza ToMatto become a powerful tool for Brand recognition and helped this pizzeria to stand out from the cloud with style and uniqueness.