JibJab Brand Book

Holy smokes! It's such an amazing feeling to see this come to fruition. Many hours were lovingly spent getting to know this awesome client, creating strategy, applying that to a brand refresh, and then spinning out some incredible collateral. From there, the UI guys took the visuals and ran with them, designing a killer JibJab messaging app.

Much love to my brilliant @Focus Lab teammates on this project: branding by @Matt Yow, art direction by @Bill S Kenney, strategy and copywriting/editing by yours truly, and photography compliments of @Alicja Colon.