Guinness Zero Campaign
Brief
Launch Guinness Zero focusing on advertising for Gen Z, and show that Guinness is not just a beer to enjoy in certain occasions such as St. Patrick’s Day.
Solution
Exhibit different occasions where a Guinness Zero could be enjoyed.
ad campaign
art direction
branding
campaign
creative
design
flyer
graphic design
guinness
launch campaign
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Posted on
Sep 5, 2023
More by Robert Reda View profile
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