Age / Crafting Effortless Beauty
This is the case study for a personal care brand, Age. I designed their logo, which, when mirrored, remains legible, akin to an hourglass. The packaging, through its gradient, symbolizes the brand's core: the transformation that can arise from personal care. The app, designed for effortless interaction, boasts a clean layout, easily readable typography, and strategically placed calls to action. Whether it's browsing products or making a seamless purchase, the Age app has been meticulously designed to enhance every step of the user journey, reflecting the brand's commitment to an effortless and engaging experience.
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