Fancy Peasant – Olive Oil Ecommerce

Storytelling is at the heart of Fancy Peasant’s brand. As a result, we developed three core pillars to reinforce the brand’s narrative: a lifestyle blog, a robust recipes section and an ingredient glossary.

Not only does this provide the Fancy Peasant team with plenty of space to expand, it also provides different outlets for them to share their journey, the stories behind their products, and the rich heritage of Greek artisanal traditions.An immersive recipes section allows readers to get a step-by-step breakdown of Anastasia’s iconic recipes, share them seamlessly with friends and family, as well as the ability to cross off ingredients they’ve already added to to their list. Each recipe also includes rich photography that inspires customers to get into the kitchen and play with food.

The glossary section provides a vital overview of all of the healing and anti-inflammatory benefits of meditarranean foods, blue zone cooking, key ingredients as well as Greek words used throughout the site. Think of the glossary section as your cheat sheet for optimal health. Ópa!