Apollo – visual identity
Apollo is the umbrella project of digitization and modernization of the Ravago Group - a multinational company for the production of polymers and for recycling, in which they have been active for the last 60 years. The group consists of 5 companies that had to be connected by a common visual identity, but also to leave room for a clear hierarchy of sub-brands so that each of the companies would retain recognition in internal communication. The main graphic element is the symbol of the rocket, which is associated with landing on the moon, i.e. exploring the unknown, which builds on the strategy that was made for the client.
The visual identity was created in April, 2022.
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