I'm beginning on a creative adventure to revamp Pyypl, an innovative non-bank digital software, in the realms of supporting financial inclusion, visualizing the future, and pushing the bounds of possibility. Pyypl, pronounced "people," uses a smartphone as a conduit to break down barriers and provide universal access to the financial system. This project delves into the redesign of Pyypl's user interface, with a strong emphasis on improving user experience. This attempt is driven by meticulous UX research, with the goal of creating an interface that symbolizes accessibility, ease, and empowerment. Pyypl advances towards a future where technology and inclusivity coexist effortlessly, paving the door for natural financial transactions that defy convention.

Problem Understanding

The dominant tendency in the landscape of fintech applications is to embrace sleek and contemporary user interfaces, typically with the premise that the bulk of users fall into the Gen Z generation. However, there is a significant gap between this prevalent belief and the actual user base of many fintech and virtual card apps, which is primarily made up of millennials. This disparity highlights a critical concern that requires our attention and innovation. This is precisely why we have decided to revamp Pyypl. We hope to design an interface that resonates more profoundly with our intended user persona by understanding this basic incongruity and altering our approach, unleashing the potential for far-reaching effects.

Stay tuned, More coming soon