Logitech Luminaries Visual Guidelines

Challenge

–

Create sub-brand guidelines merging custom logos, exclusive colors, tailored typography, and distinct imagery while aligning with core values. Empower the sub-brand to stand out yet stay connected to Logitech’s essence.

Solution

–

The guidelines and examples seamlessly convey the brand’s aesthetic through a clean, crisp, modern visual language. Elevating the Logitech Luminaries’ presence and reinforcing Logitech’s core elements and values, they resonate with potential customers. Our strategy yielded a compelling brand solution, skillfully uniting niche distinctiveness and alignment.

===

Seeking opportunities to collaborate with passionate people and teams to leverage expertise in creating innovative and impactful experiences.

Let’s connect!

behance | linkedin | jasonwhittemore.com

Press L for Love! ❤️