Jungle Visual Identity

Open for work contact: sapper.annika@gmail.com

The Jungle, a captivating Mexican restaurant that redefines dining. Elevating the culinary journey as they take you beyond the ordinary, offering a truly distinctive and extraordinary experience that sets them apart from the rest.

This design aimed to create a high-end, modern and adventurous logo. Furthering the Jungle concept into the palette, as well as using the colourful aspect of the Mexican culture while mantaining an elevated aesthetic by desaturating and darkening the palette. Bringing up the Mexican feel through patterns that are built by parts of the logo. Used only as a frame on anything that would have the brand pattern as to hint on the mexican table cloths that have their intrincate patterns on the edges.