Zuuu

As part of my studies at Inscape, I got an assignment to design an identity for a fictional design agency. We had to come up with the name and design the visual aspects of the brand.

I decided on playing with the idea of having different animals represent the agency's services, but there had to be a unifying aspect that would tie it all together. So, I chose animals whose names could have a U in and then make up the 3 U's of the name Zuuu.

Zebru would represent the illustration department, Tigur for graphics and Gurilla for marketing.

I designed an icon for each animal, you can view these in the attachments.