Hyundai Creta car banner

When designing the banner for Creta, I began by understanding the target audience – an upper middle-class demographic that prioritizes safety and comfort. This insight led me to craft a tagline that resonates with their values. I opted for a calming blue color to evoke trust and reliability, while the bright yellow lighting on the highway signifies speed. This deliberate contrast between blue and yellow creates a bold and impactful poster that exudes strength.