Cakes by Kate - Logo Design

The bakery business specializes in handmade, custom-designed cakes for special occasions such as birthdays, weddings, and anniversaries. The logo is intended to represent the brand identity and visually convey the creativity and deliciousness of their cake creations by creating a hand-made logo using abstract shapes representing a Cake in layers.

The inspiration for the cake logo design came from the bakery's commitment to craftsmanship and creativity. I wanted to capture the essence of the bakery's handmade approach and showcase its exquisite cake designs. Through the use of Script typography (like writing with icing) and illustrative cake elements. the logo evokes a sense of artistry, celebration, and mouthwatering delights.

 The pastel color palette was chosen to create a warm and inviting feel, while the overall composition conveys a sense of balance and exploration.