Webflow Landing Page: UGC School, Brand Identity
The client tasked us with creating a completely new brand style and website for a school that specializes in teaching content creation for platforms like TikTok, Instagram, and others. This school focuses on training individuals to master the art of crafting trendy User Generated Content, which is poised to be the star of 2023's marketing campaigns in the US market.
The landing page is specifically aimed at micro-influencers between the ages of 18 and 30. Recognizing the youthfulness of the target audience, the decision was made to employ a dark theme for the website, incorporating bold and vibrant colors to draw attention, all while using a font that's in line with the latest trends.
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