Tango Travel - Identity and illustrations

Tango Travel is a Ukrainian agency that organizes bus tours to more than 35 countries.

The transformation of Tango Travel began with the identity, in which we used clear, concise, laconic typography and hand-drawn illustrations. The drawings are created as if they were drawn by the travellers themselves, so that everyone can see a part of themselves in them.

We created the UI design based on branding so that the Tango Travel website would continue the communication laid down in the brand strategy. Tango Travel is not an instigator, but, first and foremost, a friend who helps you plan your vacation.

That's what we put into the design of the site. It is warm and pleasant, emphasizes important information, and does not convey unnecessary information.

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