Healthy Rituals | Branding | Proposal 1

Branding exercise for a client that wishes to start up a blog about holistic health and wellbeing. This proposal for the branding (combining visual identity and communication) would be more product-focussed for potential collaborations with brands in the nutrition, cosmetics, mindfulness, lifestyle, fitness or medical fields. The hollistic approach is reflected in the natural green colours, while keeping the choice of font and styling approachable for a wide audience.