Whash rebrand
Meet the new Whash!
In this shot you can see the unique strategy behind the visual identity system.
— Sans-serif. Instills trust and friendliness of the brand
— Water ripples. Impression of water ripples texture recrosent the main materint used for washing shoes.
— Dynamic Proportion. Givings movement on the logo make it look more fun and alive
See the full project here: https://www.behance.net/gallery/175775237/Whash-Sneakers-dry-cleaning
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What do you guys think?
Let me know in the comments section!
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Posted on
Aug 1, 2023
More by Karina Sulim View profile
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