Bitdefender Enterprise

The Glass City visual metaphor was envisioned to express not only Bitdefender’s capability to screen massive amounts of corporate data for potential threats, but also the general trend towards cloud-based solutions and virtualisation that takes place in the enterprise market. In order to represent the relations employed in the intimate mechanisms of complex data systems, was created a logic system for building intricate diagrams based on a custom, comprehensive taxonomy of physical and virtual components, functions and states able to accommodate even functionalities that are not invented yet.

Client

Bitdefender Enterprise

Year

2012

Services

Visual identity

Product taxonomy & design

Communication design

Web design UI

Brand Guidelines

Credits

Agency: Brandient

Design Director: Ciprian Badalan

I designed this items while being part of Brandient team. Brandient, with offices in Bucharest and Singapore, is a brand strategy & design consultancy inducted into Rebrand Hall of Fame for Branding Excellence Worldwide.

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