Paddl - Explorer Series
The Explorer Series
About
The Explorer Series is a sub-brand of Paddl, which hosts a series of online events that occurred in 2021 to help Paddl's community become future work ready in a post-covid world.
Subbrand
The brand colors and illustrative assets have been taken from its parent brand to be re-stylized into flat colors with bold plum strokes. Additional inspiration has been taken from 80s vapor wave graphics and extended typefaces.
Submark
If you have an untraditionally illustrative logo for an event, it can get quite hard to place it on material with lots of text and information and retain clarity. For this purpose, the brand mark has been simplified for social media posts and other documentation.
Online Events
Events are held remotely and consist of four types of events:
-Product Workshop
-AMA's
-Trend Scouttng
-Fireside Chat
