Marina Park

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The Marina Pedestrian Bridge is located in the McFerrin Park neighborhood in East Nashville, TN. The bridge connects a gap between Marina Street that is divided by a highway known as Ellington Parkway. The bridge allows users to walk to and from the east side of Nashville, which includes Marina Manor East public housing and Frederick Douglas Park.

A survey was conducted to understand the perception of the overall experience of the Marina Street Pedestrian Bridge. questions regarding the overall feeling of the space, the lighting, the infrastructure, and how it felt to cross the bridge were asked. According to the data, 100% of people believe that increased green space, seating, adequate lighting, refined infrastructure, and outdoor areas to exercise would be beneficial to the community

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Branding The Space

Branding The Space

Brand elements were developed for the space to strengthen the overall experience of the park. A logo, color palette, and clear typography were created to go along with a wayfinding signage system that would be displayed around the area.

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Creating The Space

Mockup renders of the space were created to see how the park would feel once renovated with new infrastructure, activity areas, seating, bike racks, lighting, and integrated wayfinding systems.

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Ambrose Vargason
Type & Branding. Available for Projects.
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