Escalante

Final brand assets for Escalante at Draper — a senior living community offering vibrant and comfortable assisted living and memory care, with grand views of the nearby Wasatch Mountains in Draper, Utah

Having been recently acquired and revitalized by new management, the community was in need of a fresh brand identity to reflect its elevated senior living experiences. The identity mark I developed with the new team celebrates their commitment to upward-progress, as well as the inspiration for the community’s re-naming — the Grand Staircase-Escalante.

See some of the unused concept explorations here

from 2021

Amy Nortman Holcomb
Houston-based brand identity + graphic designer

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