Ajo

An application that allows you to generate food inside the fridge through sensors, offers recipes and a shopping list.

User survey

I conducted a 1:1 meeting call among 3 people who use refrigerator and do groceries.

My goal is to build a product from real user problems rather than come up with a concept from a preconceived idea. So my initial question to my fellow interviewees was:

What problems do you encounter when using the refrigerator?

User action

01/ List the menu of the week

02/Check the stock

03/ go shopping -order online

Initial research results

  • the list of menus must correspond to all members of the house and therefore it must be shareable.

  • Food may be expired

  • the planned food is not or no longer in the refrigerator

Initial research results

As the carried out research shows, there is a growing need for recipe apps, however the feature of knowing if the food in not or no longer in the refrigerator doesn’t exist among our competitors.

Persona

Solution

How might we build a solution to help the current pain points of refrigerator users who have managing problems?

Solution

Create an application that allows user to generate food ,inside the fridge through sensors, offers recipes and a shopping list.

Users will understand and experience how Ajo is going to help them achieve their goal through Onboarding.

User can see the list of aliments in the refrigerator.

User can generate recipes from aliments in their refrigerator.

Posted on Jul 24, 2023

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