Cocotru: A Logo for Chocolate and Mayan History
Description: The logo for Cocotru is a simple yet impactful design that conveys a sense of history and tradition. The logo features a minimalist illustration of the Kukulkan snake, a symbol of the Mayan civilization, which is where chocolate originated. The snake's tail forms the first "c" in the word "Cocotru," while the first "o" is a cocoa bean illustration. The second "c" is a normal letter, and the second "o" has the snake going through it, then wrapping the block that contains the letters "tru" then coming back through the second "o." Finally, the snake's face is near the cocoa bean.
Design Details:
The use of the Kukulkan snake is a clever way to connect the company to the history of chocolate. The Mayans believed that Kukulkan was the god of the wind and the rain, and they associated him with the cocoa tree. They believed that the cocoa bean was a gift from Kukulkan, and they used it to make a drink that they called xocolatl. Xocolatl was a bitter drink, but it was also considered to be a sacred drink. It was used in religious ceremonies, and it was believed to have medicinal properties.
The minimalist design of the logo is both elegant and eye-catching. The use of muted colors and a clear font helps to focus attention on the snake, which is the most important element of the logo.
The logo is a reminder of the history of chocolate, and it is a symbol of the company's commitment to using high-quality ingredients and traditional methods.
Overall, the logo for Cocotru is a well-designed piece of work that captures the essence of the company's mission. It is a logo that is sure to resonate with consumers who are interested in chocolate and Mayan history.
