Optimising Pro Account Opening Funnel

Completing the funnel takes a long time, and users are asked to provide unnecessary information. Having a faster and good-looking funnel could help us decrease the drop rate.

The idea behind the re-design is:

• Create a flow with as much pre-filled information as we can.

•  Give space for reassurance.

• Add pedagogy through the process.

This post was brought to you by Juliana Rangel