How to Create Branded Custom Mailer Boxes
You must be aware by now of the significance of branding for your company. Everything you distribute, including custom candle boxes, CBD boxes, cosmetic boxes, and custom mailer boxes, should be marketed to reach your target audience. However, branding alone is insufficient; you must carefully prepare and strategically design each piece of marketing collateral you distribute. Here are some suggestions from The Mailer Box on how to make a branded bespoke mailer box in light of that.
What to do before you start planning your design
Before you get started on the fun part of planning your design, there are a few things you should make sure you have covered. You will need to know the answers to the following questions in order to properly create your custom mailer boxes: What exactly is the product? Who is purchasing the item? How do they get the product? The answers to each of these questions will assist you in determining crucial parts of your shipping requirements, such as how secure you require your box, its size, and other factors.
What protection does your product need?
Make sure you use the appropriate postal box for your needs if you are mailing a product that is on the fragile side. For instance, because they include a corrugated layer sandwiched between two thin cardboard layers, corrugated boxes offer additional protection for the contents inside. Corrugated boxes are available from The Mailer Box in both white and kraft. White boxes are preferable for vibrant designs, whilst Kraft (brown) boxes are best for plain designs.
Who is your target audience?
The second thing to examine is who will be purchasing the product. Knowing your target demographic will assist you in designing a box that will appeal to those who are most likely to buy your product. For example, if you're building a product for a younger audience, like individuals in their late teens or early twenties, you'll want to make sure your design is tailored to them. Include information such as social media handles, as you are aware that 9 out of 10 of them are on some form of social media network.
How is your product being purchased?
Finally, you need to be aware of the distribution method for your goods. It's a terrific initial step if you're looking for personalized mailer boxes because you already know you'll be mailing your goods! Knowing this will enable you to determine the mailer box size that will best suit your product. It is best to choose a size that does not leave much additional room so that you can prevent the item from moving about a lot and maybe becoming damaged in transit.
The fun part: designing your custom mailer boxes
Now comes the exciting part: designing your own personalized mailer box. Make sure your company has created brand style guidelines if it hasn't previously. If your company already has these, you're one step ahead and ready to go. Brand style guides help ensure that the designs on all of your marketing materials are consistent and easily identified as your brand.
Because the custom mailer box is the outside packing of your product, it will be the first thing your customer sees. It is critical that you make a solid first impression, beginning with your design.
Establish the content
What should you put in your mailer box? Do you want to keep your design straightforward or elaborate? No matter how complex your design will be, you should make sure to incorporate a few essential details, such as your company name or logo. When designing, it's crucial to keep your target audience in mind. It's not necessarily true that your target audience will find a particular look appealing just because you do.
When it comes to constructing a bespoke mailer box, you have a lot of possibilities. You can keep things simple by printing your logo on the exterior, or you can go creative by designing a surprise inside the box as well. Perhaps you're running a special promotion. Consider marketing that campaign and increasing sales by using a piece of your box. Whatever you use the box space for, going the extra mile to add creative designs to your custom mailer boxes will only improve the consumer experience.
Contact The Mailer Box to create your custom mailer box now!
The Mailer Box is ready to assist you with your unique mailer box needs, whether you need 1 box or 3000. You have the choice of ordering 1 to 3000 bespoke quantities, kraft brown or white corrugated boxes, and other dimension options. There are many different mailer box sizes available from The Mailer Box, but you may also request custom sizes to meet your needs. You can also discover a limited number of templates to help with your design process, and if you don't see what you're looking for, you can contact a prepress specialist who will build one for you! For purchases of 100 boxes or more, The Mailer Box offers a free design service. Contact The Mailer Box if you have any questions about the printing process or if you are ready to place your order.