How Independent Freight Forwarders can cope with Digital
In an era of digital freight forwarding, the traditional logistics companies are actively seeking ways to close the gap and remain competitive with the big names in the industry. By embracing innovative technologies and adopting new strategies, established freight forwarders are finding opportunities to leverage their expertise while staying ahead of the curve. This article explores how traditional freight forwarding companies are bridging the divide and integrating digital solutions into their operations so as to deal with digital disruption.
What is digital disruption?
Digital disruption refers to the impact caused by the introduction and integration of innovative digital technologies, capabilities, and business models that significantly alter the culture, market dynamics, industry landscape, or operational processes of a particular sector. This disruption happens when digital advancements disrupt traditional ways of doing business, transforming customer expectations, behaviours, and preferences. Additionally, it often leads to the creation of new market opportunities while challenging established players and traditional business models.
For example, digital disruption in the logistics sector has resulted in the emergence of digital freight forwarding which has changed how services are delivered, consumed, and experienced. It is driven by technologies such as artificial intelligence, cloud computing, big data analytics, the Internet of Things, and mobile applications, among others. These disruptors can reshape entire industries, creating new market opportunities while rendering traditional business models obsolete. Companies that fail to adapt to these disruptions risk being left behind, while those who embrace digital transformation can gain a competitive advantage and thrive in the new digital era.
To know more click the link below: https://www.conquerornetwork.com/blog/2023/07/12/bridging-the-divide-how-independent-freight-forwarders-can-cope-with-digital-disruption/