🍾 G.H. Mumm Champagne
| Realization of a presentation of bottles of Champagne G.H. MUMM in Motion Design.
⏯ Audiovisual production: https://www.carlierjulien.com/en/gallery-mumm
Overview 🔎
The intention behind the development of this project was to highlight the main bottles of Champagne from the Mumm House. This one was conceived through an audiovisual production carried out in Motion Design accompanied by a special effect, in vertical format, and having an artistic direction close to that exposed on the official website of the brand.
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Process 🛣
In order to realize this project, I went through several well-defined stages.
1. Realization of the scenarios (Motion Design, VFX, Editing) in order to clarify the direction of the project and to know all the elements to be produced.
2. Creation and configuration of the composition within After Effects: dimensions of the production (1080x1920 px), choice of the number of frames per second (60 FPS), approximate duration (30 sec.).
3. Cutout of all the elements through After Effects in order to recover only the bottles of Champagne for the constitution of the production.
4. Creation of the different scenes accompanied by Motion design.
5. Design of the visual effects (VFX).
6. Assembly of the production on Premiere Pro: Insertion of the composition, research, addition and editing of the soundtrack.
7. Production export (H.264): 1 video file (.Mp4); 2 vertical cover pictures (JPG & PNG), 2 horizontal cover pictures (JPG & PNG).
Audiovisual production details 🎞
🎞 Composition
Dimensions: 1080x920 px.
Frames per second: 60 Fps.
Duration: 20 seconds.
Editing: 2D editing. Looped composition.
✂ Cutouts
The set of bottles of Champagne
✨ Effects & Elements
○ Elements
• Texts
• Custom shapes
○ Visual effects (VFX)
• Golden Champagne bubbles in the background
○ Media
• Photographs of the bottles of Champagne
➰ Motion Design
○ Appearance and disappearance of the Logo
○ Appearance and disappearance of the texts
○ Displacement of the bottles of Champagne
○ Displacement of the red transition strip
🎵 Soundtrack
"Relaxed Vlog (Night Street)" from Ashot Danielyan.
Julien Carlier Productions
2023