Minimalist e-commerce concept for Louis Poulsen

Step into the future of online shopping with my latest concept for Louis Poulsen's online shop! ✨

Here's a glimpse into the design decisions that elevate this project:

1️⃣ Dive into a world of depth and interactivity right from the start! The hero header's subtle parallax effect adds a captivating touch, creating an immersive and attractive environment. Users will be enticed to scroll further, lured by the interactive elements that await.

2️⃣ Streamlined navigation that puts the content in the spotlight! By elegantly opening and closing the navigation panel with a click, we ensure that users can focus on the navigation itself, which is packed with thoughtfully designed micro-interactions.

3️⃣ Uncover the magic of hover interactions within the open navigation panel! Watch as buttons dynamically change color in response to user interaction. On the right side, popular highlights from various sections and subcategories appear, offering users a glimpse of what to expect with each click.

4️⃣ Confidence meets convenience with our quick popover after adding items to the cart! Users can instantly see a preview of their selected products, providing assurance that the items have been successfully added. All of this happens seamlessly, allowing users to continue their journey uninterrupted.

Take a look at the first short video to see the concept in action, and let me know what you think! 🙌🏻