Equity Software Logo

When Paidwell approached me about creating a new logo and styleguide for them, I truly felt inspired by the work they’re doing in the HR world. Their goal is to help companies provide equitable pay across the board. Transparency of pay for women, POC, high performances that might be overlooked? I was quick to sign up. 🫡 Thank you to Paidwell for trusting me to bring a calm, trustworthy, and modern brand to life.

Beth Mathews
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