Ogeessa Branding Project

Ogeessa is a health and wellness company based in the US. They provide unique, all natural products that have proven health and wellness benefits for the body in its entirety. Ogeessa aims to improve the lives of their customers by using traditional healing techniques and formulas. They promote the power and simplicity of nature.

We established in our onboarding call the brand image would be inspired by the Nigella flower, particularly the protective thread-like leaves part of the flower. We went through three stages before finalising the brand identity. I started this project by creating mood boards of inspiration, the brands mission, target audience and tone of voice and looking at nature inspired imagery and colour palettes.

I provided Ogeessa with a brand identity, which included and full logo suite, imagery and typography pairing.