Avani Salon - Brand Identity & Web Design

Avani is a Sanskrit name meaning, 'the good Earth'. Avani Salon offers organic skin, hair, and nail care.

Avani was already utilizing shades of blue and pink, so I built the mood board and brand color palette around the existing hues.

I created a hand-drawn repeat pattern that played off of the brand's quirky style. I included elements like a lipstick tube, hairbrush, and a cute set of eyelashes that made their way into the final logo design.