What is consumer-grade UX in enterprise SaaS design?

Effective SaaS UI design plays a crucial role in mitigating user frustration during onboarding and while performing core functions. This often results in a loss of productivity and a bad user experience, thereby leading to a higher churn rate. The lack of a well-thought-out UX impacts the average revenue per user or ARPU of the product.

Enterprise design for SaaS products is about having a clear understanding of a user’s requirements, designing the SaaS interface based on their feedback & making sure it is scalable for future changes.

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