Lumen one-color alternative with implied shadow
This was an incredibly fun mark to make. Definitely out of my comfort zone. We landed on a filament idea for the 'L' to dance around in. We have been through quite a few sets of revisions, directions, and sketches. We are now choosing colors and adjusting and tweaking small bits of the mark. Any tips or suggestions are appreciated!
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Looking for something like this? Don't be shy! john@blackairplane.com
