Bullwhip | Hermeus Custom Typeface
Bullwhip | Hermeus Custom Typeface
With Hermeus' refreshed wordmark as scaffolding to build upon, Bullwhip, a fully custom type family of three styles, was drawn to solidly and amplify Hermeus’ visual voice.
Reflecting the mathematical precision of engineering and aviation, Bullwhip is a highly geometric typeface with straight edges, elliptical corners, and unique contrast of tension in its corners giving it a sturdy, yet technical, personality.
Credits
Marty Berman | Hermeus CMO
Jeremy Nelson | Project CD & Designer
Links
Drawn in three weights and including a character set that covers all Western European languages, Bullwhip gives Hermeus the flexibility to share their message with a broad audience and the utility of multiple styles to shift their tone accordingly.
bold font
branding
custom font
custom type
display font
font design
geometric font
headline font
identity
industrial font
sans serif
sports design
type design
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Posted on
Jul 25, 2023
More by Jeremy Nelson View profile
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