Label Packaging

Objective:

The objective of this project is to create an eye-catching and enticing label packaging design for a grape-flavored product. The design should capture the essence of the grape flavor while appealing to the target audience and differentiating the product from competitors on the shelf.

Target Audience:

The target audience for this grape-flavored product is both children and adults. The design should have a broad appeal, appealing to kids with its playfulness and vibrant colors, while also resonating with adults through a sense of sophistication and quality.

Key Message:

The key message of the label packaging design is to communicate the delightful and authentic grape flavor of the product. The design should evoke a sense of freshness, juiciness, and natural goodness associated with grapes.