Artepil is a well known company in Puerto Vallarta and Tepic specialized in its field, with whom I had the opportunity to participate in a rebranding of the brand, at the end the project took a different turn but here is my process and the result.

Logo Proposal

The concept behind this redesign is to show what happens when art and beauty come together creating a balance, exploring internal and external beauty, giving Artepil users a unique experience, turning each visit into a masterpiece.

Inspiration

The idea behind the visual proposal was to connect with the ancient art, art known for its timeless beauty and elegance. Using typographic elements inspired by this style, the logo created a visual and thematic connection with ancient Greece, appealing to prestige and quality.