Thank You Page for Caitlin Bacher
DELIVERABLES:
Thank You page built on Leadpages
PROCESS:
Placed the copy written by coprwriter
Created custom icons for next steps section
Designed the desktop version of the page for CEO's approval
Built out the tablet and mobile versions of the page
CHALLENGES:
The page contained multiple CTAs and the goal was to have people do them in a specific order: watch the video, add the live masterclass to their calendar, and download their free masterclass guide
SOLUTIONS:
Watching the video was the first and biggest ask, so I made that the most prominent element on the page, but kept the header "Follow the steps below" above the fold so that people would know there was more to do after watching the video without scrolling
