DESIGN IS (Exhibition Promotion)

This is the branding and visual identity for my upcoming online exhibition titled 'DESIGN IS'. This particular piece is an online promotion or teaser.

I created the DESIGN IS wordmark by creating a typographic composition, printing it, then manipulating it on a flatbed scanner/photocopier by moving it around to create distortions. This technique is known as scanography or Xerox art. I then scanned in the print, and digitised the words using Adobe Illustrator. I tidied it up and simplified it to create the final wordmark.

The distorted, abstract patterns are the result of many scans of the DESIGN IS logo - creating interesting forms.