Audaz Font

Audaz embodies bravery and courage in its essence. To be audacious means to possess boldness, fearlessness, and a spirit of adventure. Embracing audacity empowers us to surpass our own limitations and transcend ourselves.

The emergence of Audaz was driven by the objective of creating a letter system that could serve as a replacement for the "No pride, no sport" Nike campaign. The underlying concept was to perceive letters as living entities and explore novel ways to express familiar forms. Each letter defines its own identity by reinterpreting conventional notions, yet it distinguishes itself by its unique qualities that set it apart from other alphabets.

Audaz's identity is shaped by the tension between established norms and the potential for reinterpretation, striving to become something new, distinctive, and unparalleled. It remains undefined, yet not unfamiliar.

In Spanish, "audaz" translates to "bold." Being audacious entails fearlessly undertaking extraordinary actions, unafraid of the challenges they may bring