Here's a re-design concept for Mission Ready's Industry partner landing page.

An effective landing page is a crucial tool for capturing visitors' attention, conveying your message, and achieving your conversion goals. While there are several factors that contribute to an effective landing page, the structure and content play a significant role in engaging and converting users.

The current landing page with only a big block of text may not be as effective as one that incorporates a combination of images and text structured to tell a story.

Current version

New Concept

This version enhances the visual appeal, storytelling, information hierarchy, scannability, engagement, social proof and visual communication.

It aims not to overwhelm visitors with excessive images or text. Striving for a balance that supports the message, engages users, and leads them toward the desired action.