B-Tech - Branding design for the pharmaceutical company
The client
B-tech is a tech company in the pharmaceutical industry that leverages artificial intelligence to pave the way for a better future for humanity.
Pharmaceutical medicine refers to the specialized field of research, development, and monitoring of new medicines.
About the project
Since B-Tech has a close relationship with technology and AI - the logo is strict and geometric, the letters are almost blocky, and a slight rounding adds softness, openness, and a human factor. For more compact use, there is an abbreviated logo.
The color palette also balances blues and blacks.
Blocky and roundness can be seen not only in the logo but in all branding materials.
Check the whole project 👇
