The Velvet Club Branding
At the beginning of quarantine, I found myself wanting to form connections with nature, and so my houseplant collection grew. Out of this, I formed The Velvet Club, a place where houseplant enthusiasts could come together and celebrate the wonder of plants and self-care. Drawing inspiration from the velvety leaves of the Alocasia Micholitziana, I settled on this name, and got to work on the branding. Here's a fun look at what I've created.
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