RAW Juice and Coffee Co.

A few iterations for a client based out in San Antonio, TX. I'm having trouble coming up with the right solution that meets the client's needs.

Any suggestions would be very beneficial because I am very critique oriented and I would appreciate any input you can offer.

They want to give off an impression of commitment to a healthy lifestyle—using fresh, healthy, and when possible, local/organic, ingredients while implementing healthy, local, and fresh into the design.

I've considered going outside of my comfort zone with more of a typographic approach. So far I've just been really indecisive about which route to take.